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Sunday, June 14, 2009

Great Minds Think Alike. Facebook Tries to Give Twitter A Run For The Money

"Other services, Facebook spokesperson Larry Yo explains, "have a lot of people promoting themselves and we are offering this in case there are people on Facebook who want to do that."

From CNNMoney.com: Facebook borrows from Twitter's playbook

Heads up, Face book users, you now have the chance to choose a user name and corresponding URL for your profile.

The social networking giant hopes the offer will have its nearly-200 million users staying home on a Friday night, boosting traffic and helping Facebook gain a new edge in its mind-share battle with rival Twitter.

As it turns out, the user name gambit isn't attracting much buzz among Facebook subscribers, folks who use the social networking site to stay in touch with a close circle of friends and families. But for marketers and other self-promoters, the new program is a chance to turn Facebook into a "branded space" in advertising parlance. (more in moment on whether this will rankle everyday users of the service.)

I am sure these guys will need to continue to come up with innovative ways to keep getting you to back for more. I have heard several people refer to Facebook as crackbook because of the addictive nature of social networking. I am sure this will continue to add fuel to the fire for now. Which do you prefer? Facebook or Twitter?

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