Becoming A Entrpreneurial Sensation In Less Than Four Years.

In my series "No Excuses For Going Into Foreclosure Or Not Making Your Credit Card Payment" I discuss my adventure of working a second full time job. It is meant to show if I can work two full time jobs anyone can...if you need to too. It has also helped me to meet and learn about many fascinating people.

While working the Snowsports Trade Show (SIA) I come across the Ed Hardy Snow booth. I first became aware of Ed Hardy by all the T-shirts you can find for sale. But I became extremely interested by the amount have branding for Ed Hardy that has gone on in just a few short years.

I happened to read an article from California Apparel News that discussed Chrisitian Audigier, the designer behind the Ed Hardy brand. Christian helped to license Ed Hardy's tattoo inspired art and graphics (that not only grace T-shirts, but jeans, shoes, energy drinks, vodka, motorcycle helmets, wine, air fresheners, tanning products and housewares) to now include snow wear and hardgoods licensed by Winter Concepts.

The Los Angeles based company with a multi year exclusive license, will produce Ed Hardy Snow snowboards, skis, bindings, helmets, gloves, goggles, face masks, snow pants, snow jackets, beanies, and snow vests for men, women and juniors. Buyers got the fist glimpse of the gear at the Action Sports Retailer Trade Expo in San Diego back in January.

Ed Hardy Snow is targeting major departments stores and high end boutiques in ski resort destinations. Products are manufactures overseas and domestically. Looking o appeal to the core market, the brand is in sponsorship negations with athletes.


Don "Ed" Hardy is known as "the godfather of modern tattoo," for his sophistication, depth ans sense of experimentation. A California native Don "Ed" Hardy is recognized around the world for his technical brilliance and mesmerizing imagery. Don Ed Hardy pulls from life experience to meld American, Japanese, Cholo, tattoo, surf and hotrod iconography. This broad spectrum of taste and experience, couples with an ongoing investigation of various art histories and a mastery of technique, give his work a unique range and depth.

Don Ed Hardy is a painter, print maker and tattoo artist, Fascinated by tattoos since childhood. Hardy has become a master of his craft while continuing his work in the more traditional mediums of painting and drawing.

The other half to this growing empire is considered one of the most meteoric rises in fashion history.


Christian Audigier has parlayed his designing experience and business

to become a true fashion icon and entrepreneurial sensation in less than four years. Through his collection of international companies, he has launched nine popular brands with over sixty licenses. He overseas an international conglomerate of his designer brands, including Ed Hardy, Christian Audigier, SMET, Crystal Rock, most recently C-Bar-A, Savior Faire, Evel Knievel, Rock Fabulous, and Paco Chicano, this includes US and International wholesale distribution, US retail stores, as well as International retail stores.

Christian made his mark throughout the fashion industry after a fortuitous start at MacKean jeans. He has contributed to successful brands such as Diesel, Fiorucci, Bisou Bisou, Levi's, NafNaf and American outfitters. Christian's style is so distinctive that he is known as the "King of Jeans."

In 2004, Christian let Von Dutch and proceeded to create and launch the wildly popular Ed Hardy brand. he was granted the exclusive rights to the designs of Don Ed Hardy. With Ed Hardy, Christian not only created a brand, but a lifestyle of street couture.

Christian has built a fervent following for his Ed Hardy and the eponymous Christian Audigier brands. Celebrities such as Madonna, Britney Spears, and Kayne West, among others are frequently seen wearing his unique designs.

These two gentleman go to show you can do anything if you put your mind to it. And it doesn't have to take a life time either. If you have a business idea or passion for something go for it. Get started now.